Easy funnel tracking and optimization with heatmaps, session recording, and form analytics
Overview
TruConversion is a funnel tracking and optimization tool that offers heatmaps, session recordings, and form analytics to help you craft your best strategies.Intuitive smart funnels from TruConversion give you the scoop on which strategies are actually converting.
With only a few clicks, you’ll be able to track your funnels, set conversion benchmarks, and find out where you need to focus to make a positive impact on your bottom line.
Even better, the smart funnels are constantly monitoring your funnels without you having to dig through dozens of analytics and spreadsheets to find what matters.
With TruConversion, you don't have to waste time guessing at where your visitors scroll and click anymore.
Heatmaps show you where your visitors scroll and click the most, so you’ll know exactly where to put your most compelling content and calls-to-action.
You can also trigger heatmaps to start collecting data when it matters most by combining them with smart funnels, which means you’ll get meaningful data on the pages that need the most attention.
Need more specific information about customer behavior? TruConversion lets you watch session recordings of individual browsing journeys to see where they click and what they skip.
You can set recordings to trigger based on page activity, too, cutting down on volume and giving you the most relevant data for analysis.
That way, you'll be able to see why people are bouncing just before checkout and make the right adjustments to improve your UI.
Plus, the form field reports let you see which fields are getting filled and which ones are causing people to bounce, so you can optimize your lead gen and checkout forms.
These reports show you the conversion rate, abandonment rate, time on the form, time spent on each field, blank fields, and refill rate—all arranged in easy-to-read charts.
There’s even the option to filter the data to show results by device for more granular insights, helping you make informed, data-driven decisions.
Best of all, you can get direct customer feedback with TruConversion’s micro-surveys. You’ll be able to post a poll anywhere on your site, following almost any action.
Use the survey builder to create a detailed evaluation of customer satisfaction, net promoter score (NPS), or whatever else comes to mind (e.g., thoughts on olives).
Both surveys and micro-surveys can be customized to fit your site theme—you can even use micro-surveys to quickly snag opt-ins!
Much like the perfect summer outfit, the marketing data you need is technically there—you just have to dig around for it. (Like, literally dig for it.)
TruConversion lets you easily track your sales funnels and optimize them with heatmaps, session recordings, form field reports, and more.
Learn the truth about your funnel conversions.
Get lifetime access to TruConversions today!
Plans & features
- Lifetime access to TruConversion
- All future Basic (Tier 1), Plus (Tier 2), or Pro (Tier 3+) Plan updates
- If Plan name changes, deal will be mapped to the new Plan name with all accompanying updates
- No codes, no stacking—just choose the plan that's right for you
- You must activate your license within 60 days of purchase
- Ability to upgrade or downgrade between 5 license tiers
- GDPR compliant
- Previous AppSumo customers who purchased TruConversion can upgrade their license to increase their feature limits
- Previous AppSumo customers will be grandfathered into the new features
- Unlimited usage is subject to the TruConversion Fair Use Policy
- Click map, move map, scroll map, and detail map
- Share heatmap, download heatmap, and compare heatmap
- Date range
- Source of visitor
- Operating system and browser
- Campaign
- Country
- Smart Funnels features:
- Visual builder
- Advanced page targeting
- Advanced filters
- Conversion rate recommendations
- Multiple pages per step
- Individual page statistics
- No-code goals
- Primary conversion rate selector
- One-click share button
TruConversion Basic
Includes:
- All features above included
- 1 user(s)
- 3 domains
- 110,000 monthly page views
TruConversion Plus
Includes:
- All features above included
- 3 user(s)
- 5 domains
- 275,000 monthly page views
TruConversion Pro
Includes:
- All features above included
- 20 user(s)
- 15 domains
- 750,000 monthly page views